New Users Political Climate Functionality from Twitter
“Twitter Political Index” new service shows the USA president candidates ratings.
Twitter social microblogging service has announced about “Twitter Political Index” special service launch that allows tracking the USA president candidates rating during the election race. So, it will be possible to form the opinion about political climate before the very elections. The very announcement has appeared on the service official blog on Wednesday, August 1.
According to Twitter representatives, the new service analyses approximately 2mln. tweets, mentioning either Barack Obama or Mitt Romney, per week. The received results are polished together with analytics teams of Topsy and The Mellman Group, North Star Opinion (the very companies that deal with pre-election analytics).
The very indexes change every day, depending on the received data from users tweets after 8p.m. E.T. According to the last data, democrat Barack Obama is enough in advance from Mitt Romney, his Republican Party contender. It is worth mentioning that “Twitter Political Index” service allows tracking fluctuations of Twitter users’ opinions, in other words it allows seeing the opinion development of Twitter users audience in the context of time.
However, such political sentiments analysis is quite relative. Within such very analysis it is very easy to misunderstand the very point of view of one or another Twitter user, for example, tweets of sarcastic meaning. Nevertheless, Twitter representatives confidently confirm that this new functionality is able to analyse information not worse than, for example, Gallup company, specializing in such researches.
It is also worth mentioning that Twitter data shows the same tendency of people’s attitude to both candidates as the very approved Gallup’s ones, but with rare hints where the very data have been taken.