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  • Google Is Pressed to Include Android to the Antitrust Deal with EU

    European Union Proposes Google to add Android Mobile Services to the search platform in the Antitrust Deal.

    Though Google Search is popular with the users in many countries, including Russia, making the antitrust deal with EU is getting tougher for Google. The European Commission, the antitrust body of the EU, presses the corporation to add to the settlement mobile services for Android.

    Google is accused of having search algorithms that prefer to use Google's own search results and products, providing obstacles to the free competition in the search market and Internet advertising of EU.

    Hard negotiations relating to antitrust investigation are coming to an end. However, a list of compromise measures from Google, which was sent to the European Commission two weeks before, failed to satisfy the competition commissioner Joaquin Almunia in full, according to eWEEK. He wants the settlement to cover not only Google search platform but mobile services and devices as well. An updated list from Google followed this week.

    While this requirement will complicate the Google position, as OS Android can be hardly defined as a "neutral platform", the punishment for anti-competitive behavior is even worse. It could mean imposing a fine amounting up to 10% of the corporation's annual revenue, what could be about $4 billion, basing on the Google's performance in 2011. As Google's revenue for Q2 2012 increased up 35%, the fine could be even bigger.

    European Union is known for hardly having tolerance towards anti-competitive behavior of the companies in its markets. The European Commission is more energetic and persistent in applying antitrust laws than the relevant bodies in other parts of the world.

    The dominance of Google in the search markets is also under investigation in the U.S. and some other countries. Currently Google Search occupies more than 60% of the market. The nearest competitor is Bing from Microsoft.

    Bizzteams.com

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